In 2017 we developed a project for the famous company Intel, leader in the design and development of computer systems and processors. The challenge was to create some spaces that mirrored the brand identity and allowed target audience to have fun and interact with new technologies.
Our Team, thanks to experience, knows well how to make business identity out and inspire people. We have realized two projects with two different finalities: one consists in an interactive stand to be placed inside maxi supermarkets of Italy, the other one, consists in a solution to give visibility to Intel brand in Milan, in XXIV Maggio Plaza.
The main difficulty was internal and external structure’s preparation, realized with professional numerical control machineries and designed to be appropriate and winning to represent at best the idea of “Future”, as company Intel wanted to show. The used materials are: Forex, Plexiglass, Aluminum, Dbond, Films and many others all studied and assembled in order to guarantee a solid, effective and quality product. The external covering, studied ad hoc, has previously been cut and subsequently printed directly on Dbond, with a professional printer, for a surrender and a quality increase. For both realizations, inside the structure, we have studied, together with computer technicians of Intel, a visual run that could inspire and involve the consumer and bring him in the magic world of futuristic technology.
At the end of experience the consumer gets a small pyramid as gift that allow to reflect, on own cellular device or tablet, the recorded image some moment before, creating a small portable hologram. The structures will turn the whole Italy and it are hoped for Europe with the purpose to bring at product Cospe to visibility and effectiveness. It is possible to rent the container and customizable for any type of indoor and outdoor event. Thanks to our professional machineries and experience in the communication field, we can guarantee quality products that meet client and market needs at best.